Nothing to show
You have finished a dozen projects and the only record is photos on a superintendent's phone.
PROJECT STORIES FOR COMMERCIAL BUILDERS, CONTRACTORS AND TRADES
Your work. Your story.
Your proof.
You build things that matter. We make sure people see it.
We turn your real projects into proof that closes deals faster, keeps stakeholders confident, and attracts the best tradespeople.
- Win the bids you should be winning
- Shorten the gap between quote and signature
- Keep owners and lenders current without another meeting
- Bring good people to you instead of chasing them
Local crews. No travel costs. Ever.
POWERFIELD ENERGY OVERVIEW2 MIN 35 SEC
THE PROOF PROBLEM
Everybody has to
take your word for it.
The people choosing who gets the job. The people paying for it. The tradesperson deciding where to work next. Three different decisions, and not one of them is made by somebody who has seen you work.
The difference is out on your projects. It is in the call your PM made when the drawings were wrong. The problem you found before it became the owner's problem. The work you stood behind after the invoice was paid.
None of that leaves the site. We bring it back, and put it where the decision gets made.
SOUND FAMILIAR?
Common problems we see
Deals stall after the quote
Your estimator sends the number and then waits. There is nothing to send on Thursday that is not a nudge.
Stakeholders in the dark
The owner is in another city reading a written report. He asks the same three questions every month.
Crews you cannot fill
You are short on every job and your careers page has a photo on it you bought from a website.
WHAT YOU GET
One job, three pieces, one link.
01
The project story.
Two to three minutes. The job start to finish, told by the people who did it and the client it was built for. Built for the pre-qual package and the bid presentation. Runs at the trade show booth and on your homepage.
02
The social cuts.
Five verticals, fifteen to forty-five seconds each, captioned and ready to post. Some are moments from the job. Some are your people answering the question every buyer asks before they sign. Enough to post every other week for a quarter, not one clip you ration out.
03
The page.
A written case study at a link that is yours. It covers the project, the problem, what you did and what the client said. Send it or embed it. Attach it to a proposal.
BUILT AROUND YOUR JOB
One day. We handle the rest.
You are running a job, not a production. The process is built to take as little from you as possible.
Up to a full day on site.
We work around the job. Your crew keeps working. We bring cameras, insurance certificates, PPE and releases.
Access and permissions, sorted first.
Whatever the site requires, we handle before anyone shows up. You chase nothing.
Then we do the rest.
We interview, edit, write and build the page. You approve it once, in one place.
First cut in fourteen days. If it is late, you do not pay.The clock pauses while we wait on your approvals.
WHERE IT GOES
Win the bid.
Keep the owner.
Fill the crew.
SALES
Closes deals faster
The committee stops taking your word for it and watches someone who already hired you.
- The project story goes in every pre-qual package
- Your estimator sends the page on Thursday instead of a nudge
- One link answers the question a proposal cannot
OWNERS, LENDERS, BOARDS
Keeps stakeholders confident
The people funding the work see it in their own time, without another meeting.
- A record of what was built and how it went
- One page they can forward instead of forwarding a report
- Dated, current and theirs to share internally
HIRING
Attracts the best tradespeople
Your people by name, on the work they did. That beats a job board every time.
- The story shows real crews doing real work
- The social cut runs on hiring posts
- The page sits on the careers page and does the convincing
IT COMPOUNDS
One link is useful.
Four is a library.
Do this once a quarter and by the end of the year every bid has a comparable project attached, every open role has real crews behind it, and every stakeholder has something current to look at.
Nobody is digging through a folder of phone photos, because there is no reason to.
THE DEADLINE
A finished building is just a building.
The proof is the work, and the work only exists while it is happening. Once the site demobilizes, no version of this can be recovered. Not at any price, not by anyone.
If there is a job running right now that you would want a committee to see, that is the one.
PRICING
Three packages.
One day on site.
Every package includes up to a full day on site. Same capture, same turnaround, same guarantee.
What a national agency charges, and what it leaves out.
National testimonial agencies average $11,600 to $13,300 for an onsite customer story, filmed by whichever freelancer in their network is nearest. Our crews are local, and the same team that films your job builds the page.
| National agencies | Pillar & Frame | |
|---|---|---|
| Onsite story with written case study | $11,600 to $13,300 average | $8,500 to $11,500 |
| Who films it | A freelancer from a national network, whoever is nearest | The same local crew, every time |
| Crew travel | Airfare, lodging and per diem billed on top | None, ever |
| Time on site | Half or full day | Up to a full day, every package |
| Social cuts | $1,500 to $5,000 as a separate package | Five, cut from the same day |
| Edited stills | A second crew member, around $375 an hour on a four hour minimum | Twenty to thirty, included |
| Raw footage | Kept by the production company unless you buy it out | Organized archive, yours |
| Turnaround | Four to six weeks is typical | First cut in fourteen days, or it is free |
Agency figures are published rates and industry norms for comparable onsite work.
START HERE
Site Day
$2,500one day, one job
Get it on camera before it is gone.
Up to a full day on site: interviews, b-roll, and twenty to thirty edited stills, plus your organized raw footage. Upgrade to any package within thirty days and the full $2,500 comes off the price.
Book a discovery callThe written assets are the case study and its one page version, written from the same interviews. Add them later at the difference in price.
Story
$8,500
For estimators building a bid package.
The film and the written case study, in every format your estimators attach to a bid.
- Anchor film, 2–3 min✓
- Written case study✓
- One page case study✓
- Social cuts, 5 verticals—
- Crew story for recruitment—
Story + Social
$9,500
For teams with someone posting.
Adds the set of cuts your marketing person posts and your recruiter runs behind a job ad.
- Anchor film, 2–3 min✓
- Written case study✓
- One page case study✓
- Social cuts, 5 verticals✓
- Crew story for recruitment—
Full
$11,500
For teams that are also hiring.
Everything the day can produce, including the crew piece your recruiter uses.
- Anchor film, 2–3 min✓
- Written case study✓
- One page case study✓
- Social cuts, 5 verticals✓
- Crew story for recruitment✓
Story
$6,500
For estimators building a bid package.
The anchor film on its own. One strong asset for the website and the pre-qual package.
- Anchor film, 2–3 min✓
- Social cuts, 5 verticals—
- Crew story for recruitment—
Story + Social
$7,500
For teams with someone posting.
Adds the set of cuts, captioned and vertical, ready to post.
- Anchor film, 2–3 min✓
- Social cuts, 5 verticals✓
- Crew story for recruitment—
Full
$8,500
For teams that are also hiring.
Every film the day can produce, including the crew piece your recruiter uses.
- Anchor film, 2–3 min✓
- Social cuts, 5 verticals✓
- Crew story for recruitment✓
Included in every package
- Local crews. No travel costs, in every package.
- Site access, permissions and releases handled before the shoot
- Up to a full day on site, working around your job
- Interview direction so nobody has to perform
- Twenty to thirty selected stills, culled and colour corrected
- Your organized raw footage
- One revision round
- First cut in fourteen days, guaranteed
ONGOING WORK
The Build Record
$3,000a month, for as long as the work runs
A job in progress is invisible to everyone not standing on it. The owner reads a written report. The lender sees a draw request. The board sees nothing at all.
We come out once a month while the work runs, so there is always something current to send them. One long build or a project a quarter, it is the same arrangement.
- A site visit every month✓
- A short update cut each month, for owners, lenders and the board✓
- A full project story and written case study for every project completed✓
- Visits bank as credits, so a delayed job is never a wasted month✓
- Footage of the work that is now behind drywall✓
ONGOING WORK
Crew Capture
From $1,250a month, nobody from us on site
Your superintendent already has the camera.
Every week your supers get a short shot list on their phones. They film a few clips between tasks. We turn them into a monthly job update for owners and lenders, plus four captioned posts for your feed and your hiring ads.
- A weekly shot list, built for the stage the job is in
- A monthly update cut for owners, lenders and the board
- Four captioned social cuts a month
- No one from our team on site, so it costs a fraction of a shoot
Capture options
Up to a full day on site. One project, the interviews and the b-roll, in every package at no extra cost.
Multi-project day. Three sites in one day, same market, shorter coverage on each. Ask.
Add-ons
| Add-on | Price |
|---|---|
| Full photography pass, beyond the stills included | $1,500 |
| Extra quote answer video | $350 each |
| Crew spotlight graphics, set of 6 | $600 |
| Silent captioned loop for trade show booths | $600 |
| Additional person on camera | $450 |
TERMS
The things we guarantee.
First cut in fourteen days or you do not pay.
Fourteen days after we leave the site, the first cut is in your hands. A day late and the project is free and you keep everything. Only that first cut carries a date, and its clock pauses on your approvals.
We work around your job, not the other way round.
Up to a full day on site, on your schedule. We bring our own insurance certificates, PPE and releases, and nobody on your crew gets pulled off the work to stand in front of a camera.
If the footage is not right, we come back on our dime.
Our crews are local, so a return visit costs you nothing. No travel, no mobilisation, no change order. If what we got does not hold up, we book another day and eat the cost.
PRICING FAQ
A few things worth knowing.
Why is the price the same for every client?
Because the deliverables are. Custom scopes are why other vendors take three weeks to send you a proposal.
What is the difference between video plus written and video only?
Video only is the films on their own. Video plus written adds the case study and its one page version, written from the same interviews. Same day on site either way.
Can I upgrade after the shoot?
Yes. We capture everything on the day regardless of package. Add the social cuts or the written assets within thirty days of the shoot at the difference in price.
What if the project is confidential?
Then it runs as work for hire. Delivered into your systems and never shown publicly, to named recipients only. Same price.
How long until we see something?
About three weeks. A week to sort access and scheduling, a day on site, then fourteen days to your first cut. That part we guarantee. What follows depends on how fast approvals come back, which is why we do not put a date on it.
What do you need from my client?
Twenty minutes on camera and a release. We handle the ask if you would rather we did.
What if a job slips while we are on the Build Record?
Nothing is lost. Visits bank as credits, so if a project is delayed or an owner will not sign a release, spend that month on a crew story, a set of quote answer videos, or a Site Day on another job instead.
What do my supers need for Crew Capture?
The phone already in their pocket. We send a short shot list every week built for the stage the job is in, they film a few clips between tasks, and we do the rest. No app to install, no gear, and nobody from our team on site.
What if the weather turns?
We reschedule at no charge and the clock starts from the new date.
What if our approvals take a while?
The clock pauses. The turnaround is our time, not yours. If the owner sits on a release for three weeks, those three weeks are not counted against us, and the guarantee still stands on the rest.
Do we own the footage?
Yes. Your organized raw archive is included in every package.
The hard part
is already done.
You built it. You solved the problems on site. The only thing missing is proof that it happened.
Book a 30-minute discovery callTell us what you are building right now. We will tell you straight whether this is worth doing.