pillar&frame.Central Ohio

PROJECT STORIES FOR COMMERCIAL BUILDERS, CONTRACTORS AND TRADES

Turn the job you are building now
into the proof that wins your next bid.

You build things that matter. We make sure people see it.

We turn your real projects into proof that closes deals faster, keeps stakeholders confident, and attracts the best tradespeople.

  • Win the bids you should be winning
  • Shorten the gap between quote and signature
  • Keep owners and lenders current without another meeting
  • Bring good people to you instead of chasing them

Local crews across Central Ohio. Vetted crews nationwide.

POWERFIELD ENERGY OVERVIEW2 MIN 35 SEC

THE PROOF PROBLEM

Everybody has to
take your word for it.

The people choosing who gets the job. The people paying for it. The tradesperson deciding where to work next. Three different decisions, and not one of them is made by somebody who has seen you work.

The difference is out on your projects. It is in the call your PM made when the drawings were wrong. The problem you found before it became the owner's problem. The work you stood behind after the invoice was paid.

None of that leaves the site. We bring it back, and put it where the decision gets made.

SOUND FAMILIAR?

Common problems we see

01

Nothing to show

You have finished a dozen projects and the only record is photos on a superintendent's phone.

02

Deals stall after the quote

Your estimator sends the number and then waits. There is nothing to send on Thursday that is not a nudge.

03

Stakeholders in the dark

The owner is in another city reading a written report. He asks the same three questions every month.

04

Crews you cannot fill

You are short on every job and your careers page has a photo on it you bought from a website.

WHAT YOU GET

One job, three pieces, one link.

01

The project story.

Two to three minutes. The job start to finish, told by the people who did it and the client it was built for. Built for the pre-qual package and the bid presentation. Runs at the trade show booth and on your homepage.

02

The social cuts.

Five social cuts, fifteen to forty-five seconds each, captioned and ready to post. Not five clips off the same reel. Before we film we agree the five problems the content has to solve, the objection that keeps stalling your bids, the question the owner asks every month, the role you cannot fill, and every cut is built against one of them. Enough to post every other week for a quarter.

03

The page.

A written case study at a link that is yours. It covers the project, the problem, what you did and what the client said. Send it or embed it. Attach it to a proposal.

BUILT AROUND YOUR JOB

A plan, a day, and we handle the rest.

You are running a job, not a production. The content strategy is agreed before we film, so nothing comes back that you cannot use.

01

We plan it before we film it.

We sit down first and name the problems the content has to solve: the objection stalling your bids, the question the owner asks every month, the role you cannot fill. Every deliverable is mapped to one of them before a camera comes out of the case.

02

Access and permissions, sorted first.

Whatever the site requires, we handle before anyone shows up. You chase nothing.

03

Up to a full day on site.

We work around the job. Your crew keeps working. We bring cameras, insurance certificates, PPE and releases.

04

Then we do the rest.

We interview, edit, write and build the page. You approve it once, in one place.

First cut in fourteen days. If it is late, you do not pay.The clock pauses while we wait on your approvals.

WHERE IT GOES

Win the bid.
Keep the owner.
Fill the crew.

SALES

Closes deals faster

The committee stops taking your word for it and watches someone who already hired you.

  • The project story goes in every pre-qual package
  • Your estimator sends the page on Thursday instead of a nudge
  • One link answers the question a proposal cannot

OWNERS, LENDERS, BOARDS

Keeps stakeholders confident

The people funding the work see it in their own time, without another meeting.

  • A record of what was built and how it went
  • One page they can forward instead of forwarding a report
  • Dated, current and theirs to share internally

HIRING

Attracts the best tradespeople

Your people by name, on the work they did. That beats a job board every time.

  • The story shows real crews doing real work
  • The social cut runs on hiring posts
  • The page sits on the careers page and does the convincing

IT COMPOUNDS

One link is useful.
Four is a library.

Do this once a quarter and by the end of the year every bid has a comparable project attached, every open role has real crews behind it, and every stakeholder has something current to look at.

Nobody is digging through a folder of phone photos, because there is no reason to.

THE DEADLINE

A finished building is just a building.

The proof is the work, and the work only exists while it is happening. Once the site demobilizes, no version of this can be recovered. Not at any price, not by anyone.

If there is a job running right now that you would want a committee to see, that is the one.

PRICING

Three packages.
One day on site.

Every package includes up to a full day on site. Same capture, same turnaround, same guarantee.

START HERE

Site Day

$2,500one day, one job

Get it on camera before it is gone.

Up to a full day on site: interviews, b-roll, and twenty to thirty edited stills, plus your organized raw footage. Upgrade to any package within thirty days and the full $2,500 comes off the price.

Book a discovery call

The written assets are the case study and its one page version, written from the same interviews. Add them later at the difference in price.

Story

$8,500

For estimators building a bid package.

The film and the written case study, in every format your estimators attach to a bid.

  • Anchor film, 2–3 min✓
  • Written case study✓
  • One page case study✓
  • 5 social cuts×
  • Crew story for recruitment×
Book a discovery call

Story + Social

$9,500

For teams with someone posting.

Adds the five social cuts, each one built against a problem you named before we filmed.

  • Anchor film, 2–3 min✓
  • Written case study✓
  • One page case study✓
  • 5 social cuts✓
  • Crew story for recruitment×
Book a discovery call

Included in every package

  • Onboarding and a kick-off call
  • A dedicated project manager from kick-off to delivery
  • A project storytelling strategy session, where every deliverable is mapped to a problem
  • A frictionless process, so the job never waits on us
  • No travel costs anywhere in Central Ohio
  • Site access, permissions and releases handled before the shoot
  • Up to a full day on site, working around your job
  • Interview direction so nobody has to perform
  • Twenty to thirty selected stills, culled and color corrected
  • Your organized raw footage
  • One revision round
  • First cut in fourteen days, guaranteed

After the story, if you want it monthly

One question picks it: who is on site every month, us or your own supers?

The Build Record

$3,000a month, while the work runs

A job in progress is invisible to everyone not standing on it. The owner reads a written report, the lender sees a draw request, the board sees nothing at all. We come out every month so there is always something current to send them.

  • A site visit every month, for as long as the work runs✓
  • A monthly update cut for owners, lenders and the board: what moved, what is next, what the draw paid for✓
  • Twenty to thirty edited photos from every visit, culled and color corrected✓
  • Footage of the work that is now behind drywall✓
  • A full project story and written case study for every project completed✓
  • Visits bank as credits, so a delayed job is never a wasted month✓
Talk about a retainer

Crew Capture

From $1,250a month, nobody from us on site

Your supers already have the camera. We direct what they shoot, they upload it from the same phone, and our team does the rest. Nobody from us on site, so it costs a fraction of a shoot.

  • A weekly shot list from us, built for the stage the job is in✓
  • Directed by our team, so nobody has to work out what to film✓
  • Upload straight from the phone, no app to install and no files to move✓
  • We cut it, caption it and write it, same as anything we film ourselves✓
  • A monthly update cut for owners, lenders and the board✓
  • Four captioned social cuts a month✓
Ask about Crew Capture

Need a full photography pass, extra interviews, a booth loop or crew spotlight graphics? Ask on the call.

TERMS

The things we guarantee.

First cut in fourteen days or you do not pay.

Fourteen days after we leave the site, the first cut is in your hands. A day late and the project is free and you keep everything. Only that first cut carries a date, and its clock pauses on your approvals.

We work around your job, not the other way around.

Up to a full day on site, on your schedule. We bring our own insurance certificates, PPE and releases, and nobody on your crew gets pulled off the work to stand in front of a camera.

If the footage is not right, we come back on our dime.

If what we got does not hold up, we book another day and cover it. No change order, no mobilization fee.

PRICING FAQ

A few things worth knowing.

Why is the price the same for every client?

Because the deliverables are. Custom scopes are why other vendors take three weeks to send you a proposal.

What is the difference between video plus written and video only?

Video only is the films on their own. Video plus written adds the case study and its one page version, written from the same interviews. Same day on site either way.

Can I upgrade after the shoot?

Yes. We capture everything on the day regardless of package. Add the social cuts or the written assets within thirty days of the shoot at the difference in price. A Site Day upgrades the same way, with the full $2,500 coming off.

What if the project is confidential?

Then it runs as work for hire. Delivered into your systems and never shown publicly, to named recipients only. Same price.

How long until we see something?

About three weeks. A week to sort access and scheduling, a day on site, then fourteen days to your first cut. That part we guarantee. What follows depends on how fast approvals come back, which is why we do not put a date on it.

What do you need from my client?

Twenty minutes on camera and a release. We handle the ask if you would rather we did.

What if a job slips while we are on the Build Record?

Nothing is lost. Visits bank as credits, so if a project is delayed or an owner will not sign a release, spend that month on a crew story, a set of quote answer videos, or a Site Day on another job instead.

What do my supers need for Crew Capture?

The phone already in their pocket. We send a short shot list every week built for the stage the job is in, they film a few clips between tasks, and we do the rest. No app to install, no gear, and nobody from our team on site.

Do you work outside Central Ohio?

Yes. Central Ohio work is filmed by our local crew with no travel costs. Elsewhere we send a vetted crew from our network, directed by us, with the same deliverables and the same fourteen day guarantee. Travel is quoted at cost.

Can you cover more than one project in one day?

Yes. Three sites in one day in the same market, with shorter coverage on each. Ask on the call.

What if the weather turns?

We reschedule at no charge and the clock starts from the new date.

What if our approvals take a while?

The clock pauses. The turnaround is our time, not yours. If the owner sits on a release for three weeks, those three weeks are not counted against us, and the guarantee still stands on the rest.

Do we own the footage?

Yes. Your organized raw archive is included in every package.

The hard part
is already done.

You built it. You solved the problems on site. The only thing missing is proof that it happened.

Book a 30-minute discovery call

Tell us what you are building right now. We will tell you straight whether this is worth doing.

PILLAR & FRAME · CENTRAL OHIO

Let’s talk about your project.

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